Parma, 12 September 2024 - An innovative collaboration uniting the world of football with the world of cryptocurrency, the 2024/25 season. zondacrypto, the largest crypto exchange platform in Central and Eastern Europe, has become the Official Crypto Exchange Partner of Parma Calcio for the 2024/25 season. The partnership was announced in a press conference on Thursday 12 September at 11:30 CEST, at Stadio “Ennio Tardini” in Parma, in the company of Luca Martines - Managing Director Corporate Parma Calcio, Przemysław Kral - CEO zondacrypto and Karolina Gwozdz - Chief Legal Officer zondacrypto.

The new sponsor will be visible on our Parma Calcio training kits (Training Sponsor), consolidating the presence of the cryptocurrency brand in Italian Football.

zondacrypto has been in the market since 2014, among some of the leading regulated crypto exchange platforms in Europe, and has operating licenses in Italy, Switzerland, Lithuania, Slovakia, Estonia and Canada. It operates in line with the law and fully aligns with the new MiCA regulations. Since July 2022, the firm has possessed an operating license in Italy, approved by OAM. Initially, it functioned as a platform for exchanging Bitcoin. Still, since then it grew into a multi-currency platform offering more than 70 cryptocurrencies paired with traditional currencies (EUR, USD and PN), stablecoin (USDT and USDC) as well as BTC and ETH.

zondacrypto offers its users a safe and intuitive platform, supported by professional trading tools and advanced security technologies. With more than 1.3 million active users, users can easily manage their crypto assets simply and efficiently. The firm has already worked with prestigious sporting brands like Juventus FC, Atalanta BC, Rakow Częstochowa, Pogoń Szczecin, il Giro d’Italia, Top Marques Monaco and the Tour de Pologne. The platform also sponsors the tennis star Magdalena Fręch.

“zondacrypto has chosen to focus on Italian football, in particular investing in Parma, a club with a great tradition but also with big future prospects, a club with which we share the same values and ambitions,” declared the zondacrypto CEO Przemysław Kral. “We have been very careful in the choice of the right partner, and we are convinced that this partnership will strengthen both the club and company, consolidating our presence in Italian football and giving maximum visibility to our brand. Our aim is to unite the fans’ passion for football and the rapidly growing cryptocurrency sector. Innovation has been a decisive factor in the way we strategise and make decisions at zondacrypto, in all areas, we have chosen sport to relay a message and our passion for our work. We have focused on security and the regulation of cryptocurrency for a while. We want to bring cryptocurrencies closer to people, while ensuring their security. Our objective is to connect our experiences in finance to the top-level sport in Italy, a market with sky-high potential.”

“We are proud to announce our partnership with zondacrypto, one of the biggest cryptocurrency exchange platforms in Europe, active in Italy for two years and has around 1.3 million active users around the world. zondacrypto, one of the more reliable exchanges on the international scene and active in the charity sector through its foundation, for the 2024/25 season it will be the Official Crypto Exchange Partner of the Club and Training Sponsor for the Men’s First Team. We are proud to be among so many prestigious sporting institutions that have forged tight partnerships with zondacrypto, and proud to be part of a collaboration which we believe will help us to develop and grow even more” explained Luca Martines, Managing Director Corporate of Parma Calcio.