Parma, 13 March 2024 – Parma Calcio announces that BeChamp srl, an innovative startup in the field of sports technologies founded in 2023, will be the Official Partner of the Men’s First Team and partner of the Parma Academy. BeChamp joins the gialloblu Club and will provide expertise and technology to the Parma Academy as a technical partner with the project 'BeChamp - from zero to hero'. The synergy between BeChamp, Parma Calcio, and the Academy stems from a shared vision based on passion, teamwork, and enjoyment. The common goal is to promote an approach to sports that is inclusive, educational, and stimulating to offer all young athletes unique opportunities for growth both on and off the field.

'We believe that football is a sport for everyone and with BeChamp, we want to give everyone the chance to chase their dreams,' says Raffaele Romano, CEO of BeChamp. 'The partnership with Parma, a team with a glorious tradition and a special focus on the Youth Sector, is a source of great pride for us and represents an important step towards our goal of revolutionizing the world of youth football. In the team of President Kyle J. Krause and in the Academy, we have found a kindred spirit that shares our values of integrity, passion, commitment, and inclusivity in sport.'

Why choose BeChamp srl: revolution in youth and amateur football.

BeChamp srl is an innovative startup founded in 2023, specialized in developing advanced technologies for the sports sector. Its goal is to turn the passion for football into a complete and engaging experience for everyone. Thanks to its innovative ecosystem, BeChamp offers footballers of all ages the opportunity to improve their skills, have fun, and chase their dreams. BeChamp is an innovative project dedicated to footballers and all those who love football and want to experience an engaging and enjoyable experience.

Through BeChamp, boys and girls will have access to:

● Personalized training programs: developed in collaboration with professional teams, to improve their skills and performance.

● Competitive events: to test their abilities and compete with other athletes and enthusiasts.

● An inclusive and stimulating environment: to have fun and grow together with other football enthusiasts.

Advanced technology for youth football, which, in the BeChamp ecosystem, includes:

● Mobile app: to follow training plans, monitor performance, and participate in challenges and competitions.

● Wearable sensor: to track athletic parameters in real-time.

● Team software platform: to monitor the growth of footballers and identify the most promising talents.