Parma, 16 September 2024 - “Form your passion” for football, its values and our colours: the Gialloblu. The initiative “Form your passion”, is now in its sixth edition and is alongside the club in its return to Serie A. It rewards enthusiasm and excitement to the children in the first year of elementary school who attend school in Parma and the province, who today will receive a special shirt with the colours of their favourite team on it. 

Unlike last year, as the gift of the shirts came in December, to celebrate 110 years of the club, for the 2024/25 season, the traditional gifting of the shirt on the first day of school returns. For many people, that first day is today, Monday 16 September.

All students of schools that have signed up for the initiative will have found their own shirts accompanied by a letter from club President Kyle Krause and a thank you from Parmalat and Crédit Agricole, the respective main and sleeve sponsor of the project.

“Let’s go to Parma” is the motto that has stuck with the club since 1913: we look forward to seeing you at Stadio Tardini, young Gialloblu fans!